Leading Gen Z: One Day Conference
September 11th, Atlanta Area

Youth pastors and ministry leaders—you’re carrying the weight of a generation searching for truth in a world filled with noise.

Leading Gen Z is your space to pause, learn, and be renewed. Grounded in Impact 360 Institute’s Gen Z research (in partnership with Barna) and two decades of hands-on discipleship experience, this conference will give you fresh insight and tools to lead your students toward a resilient, Jesus-centered, multiplying faith.

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Who is gen Z
Who is Gen Z
Born between 1999 and 2015, Gen Z is larger than the Millennials and has been shaped in significantly different ways. Gen Z is the first generation to be born into a world with interactive screens and are being formed by major cultural events including emerging technology, financial crises, national politics, and a global pandemic.
Who is gen Z
Morality
A plurality of Gen Z (40%) strongly agree “people should have the freedom to identify however feels most true to them.” Gen Z is unwilling to take a firm stance on whether there are moral absolutes. Over three in five (63%) agree “what is morally right or wrong depends on what an individual believes.”
Who is gen Z
Digital Natives
A strong majority of Gen Z (85%) agree their generation spends too much time online (49% strongly, 39% somewhat). Over half (54%) also strongly agree “in-person relationships are more valuable than digital relationships.
Who is gen Z
Faith and Doubt
Nearly half of Gen Z (46%) personally experience doubts about their religious faith.
Who is gen Z
AI Revolution
Gen Z has strong and often competing emotions surrounding artificial intelligence (AI), with 35 percent saying they find AI exciting, and 34 percent saying they find AI scary. Half of Gen Z (51%) has used Chat GPT or a similar AI tool
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Who is Gen Z: Trailer
Leading Gen Z

This newest data, alongside insights from experts, youth pastors and Gen Z themselves, helps provide better understanding of a generation coming of age—teens and young adults grappling with big questions of identity, morality, sexuality, technology (including AI) and more. There’s a pressing need to help Gen Z discover meaningful faith in a world of endless options. How will you respond?

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